Tuesday, February 19, 2008

Grace Ormonde Wedding Style

Advertising!!!

Grace Ormonde Wedding Style
Ok people I've got a bunch of emails about Advertising in wedding magazines putting your Ads in there yes no maybe perhaps does it work!!There is an old saying if you don't put in you don't get out!!!
The Classiest most beautiful and coolest and gets so much exposure magazine out I think in the USA for weddings is Grace Ormonde Wedding Style.
It may sound like I'm pushing this magazine and I am because I believe in it, and in them the Grace Ormonde team are all first Class people.
I've had the privilege to work, travel with Grace Ormonde her self and the team and let me tell you by far the best experience ever.

People ask me Ray do you get calls from the ad, dude did you book a wedding from the ad does it work should I Advertise in the magazine what am I going to get out of it.Well what do you want out of it???
Listen as a photographer you want exposure your name out yes but very simple.
1) When your ready to Advertise be sure and be ready to.

2) Have your website up and running looking as sharp as you look when you go shoot that beautiful wedding.

3) Have the most awesome work on your site not 75 or 150 images of the whole wedding to much just 15 or 20 images of the best stuff of the day you know that saying less is more!!

4) Don't expect to book a wedding from the ad 2 days after it's out in the news stand.

5) Your getting your name out there your creating a buzz.

6) It takes time for people to see it the best part is your name is getting out there one, two
Potential clients you may be getting from across the country.

7) Advertisng is not cheap we are Aware of that, but when all said and done and your Site is ready and looking Sharp!!! and the funds are there or not you can charge it nothing wrong with that I say go for it!!

8) Get ready for some Destination weddings.

9) If not an entire page ad you can do if there is space availible an ad in the Platinum List I'm there and it has been AWESOME for me remember everyone is different some people will get more feedback than others its all good your still getting your name out there which is very very good!!
You don't have to be a Rocket sciencetist to know the more exposure you get the better but it doesn't hurt to get your name out there. Some photographers don't believe in it but it's ok it's not for everyone what ever makes you happy!!

I've been very lucky this year I have my first published wedding in the Grace Ormonde Wedding Style magazine and also a Puerto Rico Fashion shoot and also a Chanel shoot, yes I know not one but three published shoots...
This magazine is an Incredible way for you to start getting your name out there for the wedding industry just go to the news stand and check it out there are a bunch of great photographers in there from the West to the East coast. There are lots of different wedding magazines out there you can go out and try a few but just check out who's who and where they are at!!!
Very simple don't be scared to put an ad out there it will always be a good positive thing.
So I hope this was a little help to you photographer guys and gals out there starting out...goodtimes

6 Comments:

Blogger andrew said...

Hey Ray, thanks for the tips... I completely agree with you that it's about recognition and not immediate bookings. Likewise, the bookings will come, but it's necessary to have a site that reflects what you're about. (Sorry, didn't mean to get on a soapbox... just reiterating what you had to say!)

Thanks again!

3:28 PM  
Blogger Staja Studios said...

Awesome Post Ray! I think a lot of times we all look at what the "countable" or tangible statistics are, not how one piece (in this case advertising) works in conjunction with your other efforts. You really laid the ancillary benefits of advertising out there. I think we all can get to short-sighted in defining if something was successful or not. Once again, nicely done.

11:45 PM  
Blogger antonio said...

Ray nice post, something I have been working over in my mind for sometime.

Some much time and things to spend money on, any info on prioritising always helps.

Even for us in the UK with that £ pound note right "!! ha ha

T the Brit

PS. Thanks for my birthday greeting, well sort of the numbers are racking up !!

4:55 AM  
Blogger Ray Santana said...

Thanks guys Andrew, Jason, and my UK bud T your also all dead on, I just thought I share a little info with the photographers out there.goodtimes

11:00 AM  
Blogger MattDJ said...

You're always so giving and full of advice Big Ray!

12:29 PM  
Blogger Joseph Keith said...

Great info... I saw your work in the Grace Ormonde Wedding Style magazine and it was fantastic. I just love the model shots. Now I can completely understand how advertising in this magazine can help jump start you in the wedding industry.

1:46 PM  

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